Dividend Data vs Portfolio Genius

Dividend Data brings 30+ years of stock market data for 80,000+ tickers directly into your Google Sheets and Microsoft Excel spreadsheets — no API keys, no coding, no copying and pasting.

Built for dividend & fundamental investors, it gives you instant access to dividends, yields, payout ratios, growth rates, financial statements, earnings, ratios, price history, and 100+ metrics through simple custom formulas.

Just type a formula. The data appears live.

What makes it different:

• Free tier with 2,500 monthly credits — no trial expiration
• 16 custom functions covering everything dividend investors need
• 30+ years of historical data
• Works in both Google Sheets and Microsoft Excel
• Built by a dividend investor, for dividend investors

Used by fundamental investors who want institutional-grade data without the institutional price tag.

Navigating the financial markets is a constant challenge. Individual investors are often overwhelmed by the sheer volume of data, news, and analysis required to make informed decisions. The result? Missed opportunities, emotional trading, and portfolios that don't align with long-term goals. Portfolio Genius is the AI-powered solution to this modern investing dilemma. It transforms how you manage your wealth by acting as your personal, 24/7 analyst. The platform continuously scans global markets, processes financial news, and analyzes your specific holdings to generate intelligent, data-driven trade suggestions and insights. It offers unparalleled flexibility, allowing you to choose from top AI models like GPT, Claude, or Gemini to match your unique investment style, and decide between manual review or automated execution via brokerage integrations. With a conversational chat interface and a comprehensive dashboard for tracking all your positions and performance, Portfolio Genius demystifies portfolio management. It is the ideal tool for individual investors seeking clarity, busy professionals wanting a hands-off approach, beginners needing guidance, and experienced traders looking for AI-backed insights to augment their own strategies. The core value proposition is simple: turn market noise into actionable intelligence and transform your portfolio from a source of stress into a strategically managed asset.