HostAd

HostAd is a revolutionary self-serve digital out-of-home (DOOH) advertising platform designed specifically for the Ukrainian market. It solves a critical problem for businesses: how to run effective offline advertising without the traditional headaches of agencies, contracts, and lengthy paperwork. The platform empowers advertisers to select physical venues on an interactive map — such as popular cafés, beauty salons, barbershops, and coworking spaces — and launch a video or image campaign on their screens in a matter of minutes. There is no need for a middleman; you pay by the second for the airtime you use, providing unparalleled flexibility and budget control. For venue owners, HostAd offers a unique opportunity to monetize their existing TV screens or install a free one, turning idle display time into a source of passive income. A key innovation is the integration of QR codes into ads, which transforms traditional offline impressions into trackable, measurable online clicks. This bridges the gap between physical advertising and digital analytics, giving advertisers concrete data on campaign performance. HostAd is built for local businesses looking to attract nearby customers, franchise operators wanting to run coordinated regional campaigns, and any advertiser who values speed, transparency, and efficiency over the slow, opaque processes of traditional outdoor advertising.

Interactive Map-Based Venue Selection

Advertisers can browse and select their target locations directly on a digital map of Ukraine. This feature allows you to see the exact placement of screens in venues like cafés and coworkings, view their characteristics, and get estimated pricing — all without any registration. It transforms the complex task of scouting physical locations into a simple, visual, and intuitive online experience.

Real-Time Analytics and QR Code Tracking

Every campaign comes with a comprehensive analytics dashboard that provides real-time data on impressions and engagement. The platform integrates QR codes directly into your ads, allowing offline viewers to interact with your content via their smartphones. This unique feature converts passive, untrackable outdoor impressions into measurable digital clicks, giving you clear proof of return on investment.

Instant Campaign Launch with No Contracts

HostAd eliminates the traditional advertising bottleneck of lengthy sales cycles and paperwork. You can select your venues, upload your creative, choose your budget, and pay online — all within a single session. There are no agency fees, no long-term contracts to sign, and no physical documents to deliver. The entire process, from selection to launch, takes minutes, not weeks.

Smart Campaign Scaling and Management

The platform offers a unified control panel where you can manage campaigns of any size. Whether you are running a single promotion at a local café or a multi-location campaign across an entire city, you can control everything from one central dashboard. This includes automating repetitive tasks, adjusting budgets on the fly, and accessing a full history of orders and photo reports for verification.

Local Business Promotion

A new bakery in Kyiv wants to attract foot traffic from nearby coworking spaces and hair salons. Using HostAd, the owner opens the map, selects three venues within a 500-meter radius, uploads a video showcasing their fresh pastries, and launches a campaign for the morning commute hours. They pay only for the seconds their ad runs, targeting a highly relevant local audience without wasting budget on a broad, untargeted campaign.

National Franchise Coordination

A chain of coffee shops with locations across five Ukrainian cities needs to run a consistent promotion for a new seasonal drink. The marketing manager uses HostAd’s single dashboard to select all their own venue screens, upload one master creative, and set a uniform schedule. They can monitor performance across all locations in real-time, adjust messaging for specific cities, and generate a single consolidated report for headquarters, solving the challenge of managing fragmented local advertising.

Event and Flash Sale Announcements

A concert organizer has a last-minute opening and needs to fill seats for a show happening in two days. Traditional outdoor advertising would be too slow and expensive. With HostAd, they quickly select high-traffic venues near the concert hall, such as bars and restaurants, and launch a time-sensitive campaign with a QR code linking directly to the ticket purchase page. They can track how many people scanned the code and bought tickets, providing immediate, actionable data.

Venue Monetization for Passive Income

The owner of a popular barbershop in Lviv has a large TV screen that usually displays music videos. By partnering with HostAd, they install the platform's software on their screen for free. Now, when the screen is not showing their own content, it plays targeted ads from local businesses. The barbershop earns a passive income from the airtime sold by HostAd, effectively turning their existing hardware into a new revenue stream without any upfront investment or extra effort.

Can I browse available advertising spaces without registering?

Yes. HostAd allows you to use the platform in guest mode. You can view all available screens on the interactive map, see their specific characteristics like screen size and location traffic, and get estimated pricing. However, to book a screen or access advanced analytics and campaign management tools, you will need to complete a free registration.

How fast can I get my campaign approved and running?

HostAd is designed for speed. Once you have selected your venues, uploaded your creative, and completed the online payment, your campaign can go live in a matter of minutes. There are no manual approval steps or waiting for a manager to confirm your order. The entire process is automated, allowing you to react quickly to market opportunities or time-sensitive promotions.

What payment methods are accepted on the platform?

The platform supports various online payment options to ensure a smooth transaction process. While specific methods may vary, HostAd focuses on providing a fully digital payment experience. You pay for your airtime in advance based on your chosen budget and schedule, with no hidden fees or surprise charges. All transactions and invoices are managed within your personal account.

How do I track the effectiveness of my advertising campaign?

HostAd provides a detailed analytics dashboard within your personal account. You can view real-time data on the number of impressions your ad has received, the total airtime used, and, most importantly, the number of clicks generated from the QR codes embedded in your ads. This data allows you to calculate your cost-per-click and overall return on investment, giving you the transparency that traditional outdoor advertising lacks.