Launch

About Launch

For AI founders and developers, launching a new product is a monumental challenge. You've spent months building, but breaking through the noise to find your first users, gather meaningful feedback, and gain visibility in a saturated market feels nearly impossible. Traditional launch platforms are either too broad, lack a focused audience, or offer no structured path to growth. Launch is the definitive solution to this problem. It is a dedicated platform built exclusively for launching and discovering new AI products. It connects makers with a targeted community of early adopters, investors, and fellow builders. Makers can submit their AI tools to be featured, receive immediate and actionable feedback, and compete for visibility through daily, weekly, monthly, and yearly rankings. For users, it solves the endless hunt for the next useful AI tool by providing a curated, community-vetted stream of innovation. The core value proposition is clear: a centralized, competitive, and community-driven ecosystem that accelerates the journey from launch to traction, ensuring great AI products get the attention they deserve.

Features of Launch

Curated Product Launches & Rankings

Launch provides a structured, time-based ranking system that surfaces the best new AI products. Every submission is organized into Daily, Weekly, Monthly, and Yearly leaderboards based on community engagement and votes. This competitive yet fair system ensures that quality rises to the top, giving makers clear goals for visibility and offering users a constantly refreshed view of what's trending and worthwhile in the AI space, moving beyond static directories.

Focused AI Community & Feedback Hub

The platform is not just a listing service; it's an engaged community. When a maker launches a product, they immediately gain access to feedback from a targeted audience of peers, potential customers, and experts specifically interested in AI. This direct line to relevant, constructive criticism is invaluable for rapid iteration and product-market fit, solving the common problem of shouting into the void after a launch.

Discovery & Filtering by Category & Tag

To cut through the clutter, users can discover tools tailored to their specific needs. Launch offers extensive filtering by categories like Productivity, Marketing & Sales, AI Agents, Design & Creative, and Ecommerce. This allows developers to see competitors and inspirations in their niche, and helps end-users find the exact type of AI solution they need without sifting through irrelevant options.

Launch Pass for Unlimited Submissions

For serious makers committed to multiple projects or iterative launches, the Launch Pass provides a subscription for unlimited product submissions. This feature addresses the limitation of one-off launches, allowing teams and prolific creators to maintain a consistent presence on the platform, test different products, and build a portfolio of work within the community without restrictive per-launch fees.

Use Cases of Launch

Solo AI Developer Seeking Initial Traction

An independent developer has built a niche AI tool for architects but has no marketing budget. By submitting to Launch, they instantly expose their product to thousands of targeted users. The ranking system gives them a chance to be featured on the front page, driving their first significant wave of traffic and user sign-ups, which is critical for validating the concept and gathering essential early feedback.

VC or Investor Scouting for Emerging AI Trends

An investor needs to efficiently identify the most promising early-stage AI startups and tools gaining organic traction. Instead of relying on inbound pitches alone, they use Launch's ranked lists (Daily, Weekly, Monthly) as a data-driven scouting tool. The community votes and engagement metrics serve as a powerful signal for market interest and product viability, highlighting potential investment opportunities.

Product Manager Conducting Competitive Analysis

A PM at a SaaS company needs to understand the competitive landscape for AI features in their domain. They use Launch's category filters (e.g., "Productivity" or "AI Agents") to quickly discover and analyze newly launched competing products and adjacent tools. This provides real-time market intelligence on feature sets, positioning, and user reception, informing their own product roadmap.

Early Adopter Looking for Cutting-Edge Tools

A tech enthusiast and early adopter is tired of reading generic tech news. They visit Launch daily to explore the "Latest" and "Popular" tabs, discovering and testing new AI applications before they become mainstream. The platform serves as their primary source for finding novel utilities that can improve their workflow or offer new capabilities, keeping them at the forefront of AI adoption.

Frequently Asked Questions

How do I submit my AI product to Launch?

Makers can submit their product by clicking the "Submit" button prominently displayed on the Launch website. You will need to provide details about your product, including its name, description, relevant categories/tags, and a link. Once submitted, it enters the community feed where it can be voted on and commented on, making it eligible for the various ranking leaderboards.

What is the Launch Pass and what does it include?

The Launch Pass is a subscription plan that grants makers the ability to launch an unlimited number of AI products on the platform. This is ideal for agencies, studios, or frequent builders who do not want to be limited by a per-launch model. It provides ongoing visibility and the opportunity to build a portfolio of projects within the Launch ecosystem.

How are the product rankings (Daily, Weekly, etc.) determined?

Rankings are primarily driven by community engagement. Factors include the number of upvotes, the quality and quantity of comments and feedback, and overall activity on a product's listing. This community-driven approach ensures that rankings reflect genuine interest and value, helping the most appreciated and discussed products gain the most visibility.

Is Launch only for brand-new products, or can I list an existing tool?

While Launch is optimized for new product launches and discoveries, existing AI tools can also be submitted to gain exposure to a new audience, re-ignite interest, or gather fresh community feedback. The platform's "Latest" and "Popular" tabs cater to both newly launched and established products that are actively maintained and relevant to the community.